{"id":27899,"date":"2017-03-25T11:01:34","date_gmt":"2017-03-25T10:01:34","guid":{"rendered":"http:\/\/localhost\/cmDev\/?post_type=post&#038;p=7373"},"modified":"2024-03-02T10:46:50","modified_gmt":"2024-03-02T09:46:50","slug":"shopgate","status":"publish","type":"post","link":"https:\/\/althallercommunication.de\/en\/shopgate\/","title":{"rendered":"Shopgate"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-246 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-margin-top:-50px;--awb-flex-wrap:wrap;\" >\n<div class=\"fusion-builder-row fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-464 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-padding-top:50px;--awb-bg-size:cover;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"fusion-title title fusion-title-141 fusion-sep-none fusion-title-text fusion-title-size-one\">\n<h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">\n<h1>Projektdetails<\/h1>\n<\/h1>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-465 fusion_builder_column_2_3 2_3 fusion-two-third fusion-column-first project-description\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-color:#efefef;--awb-bg-color-hover:#efefef;--awb-bg-size:cover;width:66.6666666667%;width:calc(66.6666666667% - ( ( 4% ) * 0.666666666667 ) );margin-right: 4%;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"fusion-text fusion-text-274\">\n<p><strong>Shopgate<\/strong><\/p>\n<p>Shopgate ist mit rund 4.200 Apps f\u00fchrender Anbieter von Mobile-Shopping-L\u00f6sungen. Das Unternehmen entwickelt Apps, mobil optimierte Online-Shops und laufend weitere M-Commerce-Innovationen. Bereits \u00fcber 5.000 H\u00e4ndler vertrauen auf die SaaS-L\u00f6sungen des Unternehmens. Shopgate gestaltet die Zukunft des Handels mit und sorgt daf\u00fcr, dass H\u00e4ndler ihr mobiles Traffic-Potenzial voll aussch\u00f6pfen und ihren Online-Umsatz um bis zu 900 Prozent steigern. Dem K\u00e4ufer schafft Shopgate die Freiheit, \u00fcberall einzukaufen.\u00a0Am Beginn der Zusammenarbeit stand ein Kick-off-Workshop, um die individuellen Mindsets der relevanten Personen im Unternehmen abzugleichen.<\/p>\n<\/div>\n<div class=\"fusion-text fusion-text-275\">\n<p><strong>Strategie, Pressearbeit<\/strong><\/p>\n<p>Die Erwartungen jedes Einzelnen, die an die Darstellung der \u00f6ffentlichen Unternehmensstory gestellt werden, wurden abgefragt, um die Pressearbeit f\u00fcr die Shopgate GmbH vom Start weg in eine Richtung zu lenken, hinter der das gesamte Unternehmen steht. COMMUNICATION Presse und PR arbeitete als strategischer Berater f\u00fcr die Shopgate GmbH und entwickelte kreative wie nachhaltig wirksame Kommunikationskonzepte. Die Pressearbeit war darauf ausgerichtet, die Shopgate GmbH als das Unternehmen im Markt zu positionieren, das den Handel weltweit mobil macht. Bereits zum Beginn der Zusammenarbeit vertraute die Shopgate GmbH auf die Vorschl\u00e4ge und Zug\u00e4nge der Agentur, die stets aufs Neue spannende Ansatzpunkte f\u00fcr mediale Berichterstattungen liefern.<\/p>\n<p>Zeitraum: 2013<\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-466 fusion_builder_column_1_3 1_3 fusion-one-third fusion-column-last project-customer\" style=\"--awb-padding-top:20px;--awb-padding-right:20px;--awb-padding-bottom:20px;--awb-padding-left:20px;--awb-bg-size:cover;width:33.3333333333%;width:calc(33.3333333333% - ( ( 4% ) * 0.333333333333 ) );\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"fusion-image-element in-legacy-container\" style=\"--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\" fusion-imageframe imageframe-none imageframe-112 hover-type-none logo-customer-portfolio\"><a class=\"fusion-no-lightbox\" href=\"https:\/\/www.shopgate.com\/de\/\" target=\"_blank\" aria-label=\"Kunde_Shopgate_Logo\" rel=\"noopener noreferrer\"><img decoding=\"async\" width=\"300\" height=\"220\" src=\"https:\/\/www.althallercommunication.de\/wp-content\/uploads\/2019\/08\/Kunde_Shopgate_Logo.jpg\" alt class=\"img-responsive wp-image-15743\" srcset=\"https:\/\/www.althallercommunication.de\/wp-content\/uploads\/2019\/08\/Kunde_Shopgate_Logo-200x147.jpg 200w, https:\/\/www.althallercommunication.de\/wp-content\/uploads\/2019\/08\/Kunde_Shopgate_Logo.jpg 300w\" sizes=\"(max-width: 800px) 100vw, 300px\" \/><\/a><\/span><\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:30px;margin-bottom:30px;width:100%;\">\n<div class=\"fusion-separator-border sep-single sep-solid\" style=\"--awb-height:20px;--awb-amount:20px;border-color:#e0dede;border-top-width:1px;\"><\/div>\n<\/div>\n<div class=\"fusion-sep-clear\"><\/div>\n<div class=\"fusion-text fusion-text-276\">\n<p><em>&#8220;&#8230; Die Agentur ist in wesentlichen Teilen f\u00fcr die Wahrnehmung von Shopgate als dynamischen Marktteilnehmer verantwortlich und hat Shopgate als Unternehmen und mich sehr schnell in alle m\u00f6glichen Medien platzieren k\u00f6nnen. Au\u00dferdem verf\u00fcgt COMMUNICATION Presse und PR \u00fcber ein sehr gutes Verst\u00e4ndnis daf\u00fcr, was Anbieter wie wir wollen. Richtig beeindruckend. &#8230;&#8221;<\/em><\/p>\n<p><strong>Andrea Anderheggen, Gr\u00fcnder und CEO<\/strong><\/p>\n<p>(vollst\u00e4ndiges Testimonial als PDF)<\/p>\n<\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-247 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-flex-wrap:wrap;\" >\n<div class=\"fusion-builder-row fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-467 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"fusion-title title fusion-title-142 fusion-sep-none fusion-title-text fusion-title-size-one\">\n<h1 class=\"fusion-title-heading title-heading-left\" style=\"margin:0;\">\n<h2>Clippings<\/h2>\n<\/h1>\n<\/div>\n<p><a href=\"https:\/\/www.althallercommunication.de\/wp-admin\/post-new.php?post_type=post\" class=\"fusion-builder-placeholder\">Please add blog posts for them to display here.<\/a><\/p>\n<div class=\"fusion-aligncenter\"><a class=\"fusion-button button-flat fusion-button-default-size button-custom fusion-button-default button-129 fusion-button-default-span fusion-button-default-type\" style=\"--button_accent_color:#787878;--button_accent_hover_color:#787878;--button_border_hover_color:#787878;--button_gradient_top_color:#444444;--button_gradient_bottom_color:#444444;--button_gradient_top_color_hover:#f1591a;--button_gradient_bottom_color_hover:#f1591a;\" target=\"_self\" href=\"https:\/\/www.althallercommunication.de\/presse\/\" rel=\"noopener\"><span class=\"fusion-button-text\">Presse- &amp; News-Archiv<\/span><\/a><\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-248 nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:20px;--awb-padding-bottom:20px;--awb-flex-wrap:wrap;\" >\n<div class=\"fusion-builder-row fusion-row\">\n<div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-468 fusion_builder_column_1_1 1_1 fusion-one-full fusion-column-first fusion-column-last\" style=\"--awb-bg-size:cover;\">\n<div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\">\n<div class=\"fusion-aligncenter\"><i class=\" fa fa-chevron-left button-icon-left\" aria-hidden=\"true\"><\/i><span class=\"fusion-button-text\">zur\u00fcck<\/span><\/div>\n<div class=\"fusion-clearfix\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Projektdetails Shopgate Shopgate ist mit rund 4.200 Apps f\u00fchrender Anbieter von Mobile-Shopping-L\u00f6sungen. Das Unternehmen entwickelt Apps, mobil optimierte Online-Shops und laufend weitere M-Commerce-Innovationen. Bereits \u00fcber 5.000 H\u00e4ndler vertrauen auf die SaaS-L\u00f6sungen des Unternehmens. Shopgate gestaltet die Zukunft des Handels mit und sorgt daf\u00fcr, dass H\u00e4ndler ihr mobiles Traffic-Potenzial voll aussch\u00f6pfen und ihren Online-Umsatz um bis [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":15743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[2793,2795],"class_list":["post-27899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-commerce-ecommerce-mobile-commerce","tag-retail"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Shopgate | althaller communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/althallercommunication.de\/shopgate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Shopgate\" \/>\n<meta property=\"og:description\" content=\"Projektdetails Shopgate Shopgate ist mit rund 4.200 Apps f\u00fchrender Anbieter von Mobile-Shopping-L\u00f6sungen. 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