{"id":27949,"date":"2019-05-07T14:00:59","date_gmt":"2019-05-07T12:00:59","guid":{"rendered":"https:\/\/www.althallercommunication.de\/?post_type=post&p=15100"},"modified":"2024-03-02T10:47:28","modified_gmt":"2024-03-02T09:47:28","slug":"alba-bluehouselab","status":"publish","type":"post","link":"https:\/\/althallercommunication.de\/en\/alba-bluehouselab\/","title":{"rendered":"ALBA BluehouseLab"},"content":{"rendered":"
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Projektdetails<\/h1>\n<\/h1>\n<\/div>\n
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ALBA Group<\/strong><\/p>\n

Die ALBA Group ist ein Unternehmen der Entsorgungs- und Recyclingbranche mit Sitz in Berlin. Sie ist mit 7500 Mitarbeitern in Deutschland und Europa sowie in Asien aktiv.<\/p>\n

BluehouseLab<\/strong><\/p>\n

Das BluehouseLab ist das Innovation Hub der ALBA Group f\u00fcr die Recyclingbranche von morgen. Mit frischen Ideen die Welt neu denken, Au\u00dfergew\u00f6hnliches gestalten, Nachhaltigkeit und Lebensqualit\u00e4t in unserer Welt weiter erh\u00f6hen, sind Herzensanliegen des BluehouseLab.<\/p>\n<\/div>\n

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Cross-mediale Unterst\u00fctzung des YouTube Projektes
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Das Berliner Entsorgungsunternehmen ALBA hat auf Initiative eines Mitarbeiters das \u201eGo\u201c zur Errichtung einer Wohngemeinschaft gegeben. Vier WG-Bewohner zeigen auf einem You-Tube Kanal, wie jedermann ohne erhobenen Zeigefinger nachhaltig leben kann. Eine \u201eInitiative ohne Vorbild\u201c, welche die analoge und digitale Welt im Bereich Nachhaltigkeit miteinander verkn\u00fcpft. ALTHALLER communication unterst\u00fctzt dabei durch cross-mediales Social Media Engangement das Wachstum des YouTube Kanals, wodurch die Zahl der Abonnenten von 250 bei Projektbeginn binnen 4 Monate auf 6.100 erh\u00f6ht werden konnte.<\/p>\n

Seit 2018.<\/p>\n<\/div>\n

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“… Innerhalb k\u00fcrzester Zeit gelang es der Agentur spannende Medienkooperationen zu realisieren und das Thema “Nachhaltigkeit” einem breiteren Publikum bekannt zu machen. Durch gezielte cross-mediale Kommunikationsma\u00dfnahmen konnten wir einen positiven Effekt auf das Image des ALBA Konzerns bemerken. …”<\/em><\/p>\n

Sasha Mei\u00dfner, ALBA BluehouseLab
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(vollst\u00e4ndiges Testimonial als PDF)<\/a><\/p>\n<\/div>\n

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Projektdetails ALBA Group Die ALBA Group ist ein Unternehmen der Entsorgungs- und Recyclingbranche mit Sitz in Berlin. Sie ist mit 7500 Mitarbeitern in Deutschland und Europa sowie in Asien aktiv. BluehouseLab Das BluehouseLab ist das Innovation Hub der ALBA Group f\u00fcr die Recyclingbranche von morgen. Mit frischen Ideen die Welt neu denken, Au\u00dfergew\u00f6hnliches gestalten, Nachhaltigkeit […]<\/p>\n","protected":false},"author":6,"featured_media":15098,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[2796,2797],"class_list":["post-27949","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-unkategorisiert","tag-environment","tag-other"],"yoast_head":"\nALBA BluehouseLab | althaller communication<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/althallercommunication.de\/alba-bluehouselab\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ALBA BluehouseLab\" \/>\n<meta property=\"og:description\" content=\"Projektdetails ALBA Group Die ALBA Group ist ein Unternehmen der Entsorgungs- und Recyclingbranche mit Sitz in Berlin. Sie ist mit 7500 Mitarbeitern in Deutschland und Europa sowie in Asien aktiv. BluehouseLab Das BluehouseLab ist das Innovation Hub der ALBA Group f\u00fcr die Recyclingbranche von morgen. 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